dog food industry

When it comes to choosing our dogs’ food, we are told by a variety of different sources which food is best for the health of our dogs. Vets are typically regarded as the best resource for questions about what we should feed our dogs, but how much do they actually understand about dog nutrition?

Almost 90% of the pet food sales in the UK are from three parent companies. These are Mars, Nestle and Colgate-Palmolive. They are responsible for dog food brands such as Pedigree (Mars), Royal Canin (Mars), Bakers (Nestle) and Hills Prescription Diets (Colgate-Palmolive) who’s large sacks of kibble are piled in supermarkets and veterinary practices.